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Femi Otedola maybe one of Nigerians richest personalities, but he’s not fond of scarfing himself with luxury or flaunting them on social media.

The billionaire businessman is 56-years-old, however, it also appears he’s pretty much involved in the new era of technological evolution, and his latest comment affirms it.

A follower asked Mr Otedola on Instagram: “Hello sir, quick question I noticed you don’t wear wristwatch, why is that if I may ask sir?”

In response, he explained that he starting wearing watches as a teenager but only stopped wearing the “archaic” timepiece three years ago because “technology ended its necessity.”

“I started wearing a watch when I was 12 years old and I stopped 3 years ago,” he replied. “Technology has ended our necessity for the archaic wristwatch. Less is more.”

Reacting to this, controversial media personality Daddy Freeze noted the importance of watches cannot be undermined despite the undeniable technological advancement.

In an Instagram post, he shared that watches take mastery and technique, that can never be replaced by technology, to make, and must be appreciated just like artworks.

After schooling the billionaire, Freeze went ahead to commend Otedola’s beautiful office, describing it as awesome, and him as an inspiration to many.

Read the full post below:

Uncle Femi, I no gree this one o…. lol…

In my humble opinion, I think it all boils down to choice.

While many see a wristwatch as a mere timepiece that tells you what time it is, a few of us appreciate the horological genius that goes into haute horlogerie.

The focus of high end watchmaking leans largely on the complexity of the movement, combined with a proficiency for demonstrating the mastery of watchmaking arts.

In that vein, a Patek Phillipe, Piaget, Richard Mille or Audemars Piguet tourbillon for instance, is a masterpiece of artwork, sheer mechanical erudition and exceptional material craftsmanship; the horological equivalent of a Picasso on your wrist.

I wouldn’t buy Vincent Van Gogh or Paul Cezanne paintings for my wall, but that won’t stop me from appreciating the work that went into creating them, even if the painting techniques and materials are today considered old fashioned.

That asides my Egbon, that your office is awesome and we all love you on social media as you are an inspiration to many. ~FRZ

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Energy mogul Femi Otedola has announced that he’s concluded the sale of Forte Oil.

Otedola announced this in a post on Instagram, saying he’s now focused on his power generation firm Geregu Power Plc.

Forte Oil had sent a disclosure notice to the Nigerian Stock Exchange (NSE) last December that Otedola, its controlling shareholder, had reached a sales agreement with another energy company.

Otedola wrote on Instagram on Wednesday:

A few years ago, my team and I embarked on an arduous task of transforming a moribund petroleum marketing business, African Petroleum Plc (formerly British Petroleum) into Forte Oil Plc; a leading integrated solutions provider with solid footprints in downstream petroleum marketing, Upstream Services and Power Generation and one in which we built intrinsic value to the benefits of our shareholders.

In line with my principle of business focus, we have divested from our marketing and upstream businesses and shall from now on focus and consolidate on the gains of our power generation business, Geregu Power Plc. We wish our successors the very best and urge them to build on our legacies which have been established since 1964.

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Starting a business isn’t easy and growing it isn’t any easier. However, there are tactics with which you can use to market and grow your business. Below are some tips.

  • Social Media
    Statistics show about 2.46 billion people in the world use social media and about 76.2 million Nigerians are on social media. The use of social media for your business is crucial. Getting a lot of people to know about your brand is the goal; and what better way than on social media where millions of people are? Building a brand on social media can be intimidating.
    You can build a strong social media presence by using these tips: building your audience first before releasing content; having a relationship with the audience; asking your audience to share your content for it to reach a wider audience; using beautiful pictures and imagery.
  • Online PR
    This is basically free exposure for your business by public relations and it can be achieved by word of mouth, or by advertising your products on blogs, newspapers and so on. By building and having a connection and trust with your clients, you are enabling them to advertise your product for you. People trust online PR over any marketing tactic because it’s honest and there’s been no exchange of money for services.
  • Attend Networking Events
    The power of going out and meeting people to sell yourself and your products cannot be overemphasized. Look for networking events around you and attend, don’t be shy. Also, have your business card ready to hand out
  • Reach Out to Your Consumers Often
    Reaching out to your consumers, after you have offered them the services needed, is a form of marketing tactic. It shows you care about them and it is a form of retention. Customers keep coming back for your services. It helps build trust and it fuels earned media. Make that call, send that text or email. Do it!
  • Blogging
    Write about what you do can help your business grow. This basically shows that you know what you are doing,.
    Write often and ensure the content is fun and educative.

Source:Webcoupers

 

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